The Do’s and DO NOT’s of Facebook Marketing
Facebook has its own etiquette and violating it can turn people off to you and your business. Here is a summary of what you should (and shouldn’t) do to build your brand and your business on Facebook.
Generate Leads by educating your audience
Connect with contacts from the past
Attract people based on the content your’re marketing
Speak to your Niche
Bash your competitors
Bombard people with content that is not relevant to them (Don’t be salesy)
Tag people without talking to them first
Add people to groups without ASKING their permission
Be extremely POLITICAL
Be Negative Nancy
Post your BUSINESS all over FACEBOOK
Social Media changes on the daily…
One thing Facebook will NOT let you do is ADVERTISE for free… did you know that posting Advertisement type posts actually demotes your newsfeed engagement? (Less people see it) Facebook has a system that goes a little like this… You are Advertising on your FEED, in your group, etc but not paying for Ads Facebook will make sure that post is not seen by the right people, your ideal audience will not get the memo… You have to PAY to PLAY! For some that may be far fetched BUT… here is what needs to happen
Yup… Create content that your Audience will engage in… you want to have conversations in your newsfeed… when someone comments… comment back, don’t just go in there and click the THUMBS UP ! Social Media is just that… a place online to be SOCIAL!